Fractional Business Development
A business development leader, without the full-time seat
A senior revenue executive inside your business one to three days a week, owning the pipeline number and running LinkedIn business development, partner channels and follow-up with the Business Navigators team behind them.
A typical week
- MondayPipeline review: conversations, meetings, proposals, revenue
- TuesdayExecNaviX outreach and LinkedIn engagement from leadership profiles
- WednesdayPartner introductions, referral follow-ups and proposals
- ThursdayQualification calls and discovery meetings booked on your calendar
- FridayNumbers, rewrites of what did not work, next week's plan
The founder is still the only one bringing in business.
You have proven the offer and delivered the work. What you do not have is someone whose whole job is the next client. A full-time VP is expensive and slow to hire, and a junior rep without leadership burns budget. A fractional business development leader is the seat in between.
What your fractional leader owns
Strategy and the hands to execute it
Pipeline strategy
Ideal-client definition, offer positioning, channel mix and a quarterly target the whole company can see.
LinkedIn business development
Runs ExecNaviX outreach from the founder's and leaders' profiles so executive meetings land on the calendar every week.
Partner and referral channels
Builds the referral partner program, the introduction cadence and the thank-you loop that keeps partners sending work.
Process and CRM
Stages, follow-up rules, scoring and reporting inside your CRM, with NavX Agent handling response and booking around the clock.
Hiring and coaching
Defines the first sales or business development hire, recruits with our team, and coaches them to quota.
Weekly numbers
Conversations, meetings, proposals and closed revenue reviewed every week with you, no vanity metrics.
Fractional vs full time
Why growing firms choose the fractional seat first
| Fractional leader | Full-time executive | |
|---|---|---|
| Cost | A fraction of a full-time executive package, no equity, no severance | Base, bonus, equity, benefits and a long ramp |
| Start | Working inside your business within two weeks | Three to six months to recruit and onboard |
| Scope | Strategy plus execution, backed by the Business Navigators team | One person, hiring their own team over time |
| Commitment | Month to month with notice, scale up or down | Permanent seat, hard to unwind |
How it works
From diagnostic to a running engine
Assess
A two-week diagnostic of your pipeline, offers, channels and team. You get a written 90-day plan either way.
Install
Your fractional leader sets the weekly cadence, CRM stages, outreach engine and reporting.
Run
Outreach, partner development, qualification and booking happen every week, with the Navigators team behind the leader.
Scale
As numbers stabilize we hire and hand off, or keep running, whichever the business needs.
Start here
Describe the seat you need filled
Tell us who sells today and what the next 90 days should look like. A Navigator replies within one business day, and you can book a discovery meeting the moment you send it.
- Senior operator, not a junior rep
- Backed by the full Business Navigators team
- Month to month with notice
- Weekly numbers from week one
Looking for the broader picture? See our business development services or fractional executive leadership.
Questions
Before you reach out
Want the long read first? Start with when to hire a fractional business development leader.